Help celebrate Social Good Day!

Today, we’re celebrating Social Good Day, and it's going to be big! Especially if you spread the word. Mashable.com and (Red) joined forces to encourage ideas for using social media for social good. My idea was to use this blog and partner with my favorite bloggers to make a difference for helping to fight AIDS in Africa.

Here's the exciting news! For every comment left on this blog post today, I'll donate a dollar to the (Red) cause, up to $40! This means YOU get to take part in making a difference. Want to go a step further? Let my donation inspire you, and donate at Join Red’s donation page. Let me know if you do so we can include your contribution when we add up the results of this social media effort. And, if you want to see even more money go to this cause, you can visit and comment on these blogs partnering with me in the effort (tell your friends too):

My Aim Is True – the creative, crafty DIY blog of my good friend, Amber Karnes.

Bake It Pretty – the absolute cutest cupcake site on the Web. I LOVE this blog. It will change your baking life.

Powerful Learning Practice – teachers, this is your resource for using social media in the classroom.

Patches of Sand – the posterous blog of OBX Design Works, all about Web design.

Jase Digital Media - a blog on social media marketing.

Reina Communications' Social Surf – my business blog about social media.

Ping! Loyalty Science in Practice – ODU professor Yuping Liu's blog about marketing, social media and customer loyalty.

UPDATE: @limoncello, who I met via Twitter today, got inspired by our posts and raised $1150 teaming up with Romance authors, readers and reviewers on her blog The Good, the bad and the unread

Here are some reasons you should feel good about helping the (Red) cause today:

  • 33 million people in the world have HIV, 22 million live in Africa.
  • 67 percent of people with HIV live in Africa, yet the continent is home to just 10 percent of the world's population.
  • The disease is the leading cause of death in sub-Saharan Africa with approximately 3,800 people dying every day from AIDS.
  • It costs around 40 cents a day for the 2 antiretroviral pills needed to help keep someone living with HIV alive and healthy.
  • More than 70% of people in sub-Saharan Africa live on less than $2 a day.
  • 2 ARV pills a day that cost about 40 cents each, can keep someone living with HIV alive & healthy.

What is 40 cents a day to you?

Check out this 30-minute HBO Documentary "The Lazarus Effect" for more about AIDs in Africa.

Don't forget to leave a comment and spread the word! Thanks!

GivingChel Rogerson